You can spend hours trying to attract the right audience on social media platforms such as Instagram, Facebook, LinkedIn, and more. However, if you don’t do it right, it doesn’t mean you’ll succeed. After all, nearly 60% of the world’s population uses social media!
Social media automation tools can help you with many things on social media, from recommending the appropriate content to post to make the process much more efficient. So if you want to spend less time dealing with your social media strategy and achieving the best results possible, you should stick around to see our best social media automation tools.
Furthermore, in this article, we will show you the seven social media automation tools you should consider using this year!
5 social media automation tools you should use this year
- Amberscript
If you want to automatically add subtitles to your video, Amberscript is the real deal. Being one of the best auto subtitle generator online, AmberScript saves you many hours that you waste subtitling with its automatic speech recognition. Hence, all you have to do is upload, search, and edit with ease.
Large companies such as Puma, Netflix, Amazon, and much more use Amberscript to add automatic subtitles to their videos. In short, this is a crucial factor in social media platforms, primarily for YouTube and TikTok. If you’re into video marketing, Amberscript is for you then.
Pricing with Amberscript begins at 1.20 Euros per minute if you are using manual transcription services. However, if you want to get your subtitles translated by someone else, you’ll pay 25 Euros per minute. It’s all up to you!
- HootSuite
If you search for top social media automation tools, HootSuite will always be on the list. On Hootsuite’s dashboard, you can monitor mentions about your brand, schedule posts from multiple social media platforms, and use built-in analytics to figure out the best times to post.
HootSuite integrates with over 30 social media APIs, including LinkedIn, Google Analytics, Instagram, and much more. Comparatively, it’s a cheap alternative, and you can use it for only $29 per month. The most significant part is that Hootsuite has a 30-day free trial!
- SocialPilot
SocialPilot is a social media automation tool for businesses of all sizes (small, medium, large). Moreover, there are plenty of features such as calendar management, client management, social media scheduling, and more.
In short, it doesn’t matter what kind of social media channel you are using since Social Pilot has you covered. You can integrate SocialPilot with Pinterest, Twitter, Instagram, Facebook, and more.
SocialPilot is widely used because of the calendar features and how it allows you to monitor social media campaigns. Additionally, you can add filters to your calendars and monitor social media campaigns by accounts and groups.
The unique feature of SocialPilot- the calendar functionality allows users to use a drag and drop feature for social media posts and to reschedule all of them. Finally, one of the best features of SocialPilot is that it allows users to analyze their social media post’s performance based on influencers, demographics, competitors, audience, and more.
Pricing with SocialPilot differs based on what you choose to go with. For example, you can choose to go with their agency plan, which will cost you $127.5 monthly if you choose to pay annually. However, if you don’t pay annually, you’ll be paying $150 per month. Furthermore, you have customizable options, where you can choose a custom plan and pay based on your usage.
- Buffer
Buffer initially began as a WordPress plugin and was created to assist bloggers in sharing their content across social media platforms. When using the platform, you can view a wide range of social media tasks. Undoubtedly, most users will use Buffer because of the prominent social media posting feature. Hence, that’s what most people know Buffer for in the first place.
While scheduling your posts, you can monitor your campaigns’ success with automated analytics report generation. You will know how often and when to post on social media platforms with these analytics.
Pricing with Buffer begins free and goes up to $100 per month with their agency plan. Their agency plan is specially designed for marketing agencies and will give you a discount if you pay annually. Furthermore, if you add more social channels, you might even get lucky enough to pay $5 a month!
- Sprout Social
Sprout claims that it is for a business of all sizes, but the cold truth is that it’s not for small businesses and individuals. The all-in-one platform is an ideal choice for big teams and let’s not forget that it’s used by one of the largest companies around the world.
Why would you choose this platform?
Sprout Social is excellent for allowing you to schedule and post across various social networks such as Instagram, LinkedIn, YouTube, and more. Sprout Social will also enable businesses to analyze content performance and discover popular trends related to their field.
On top of everything else, Sprout social will alert you if you get any mentions from a brand regarding your product. As a result, this allows you to be responsive and optimize customer services at the maximum level.
Pricing with Sprout Social begins at $99 per month and, with their best plan, goes up to $249 per month per user.
Wrapping it up
That’s all for this article. These were our top social media automation tool choices, and I think these are the best fits for your social media strategies. However, it’s important you carefully read through each of the tools we mentioned and see which one best fits your business. Each tool has its own uniqueness and promotes the same idea- helping you save time on social media.
Each social media platform is different and requires a different strategy for achieving optimal results. However, the more time you save, the better it’ll be for you as you’ll have more free time to think straight and of new plans on how you can improve your social media strategy!
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